Susan Gunelius

Illustration of audience segmentation strategies for event marketers using targeted email and SMS campaigns.

Audience Management

November 4, 2026

Audience Segmentation Strategies for Event Marketers

Why Your Event Emails Go to Spam

Email Marketing

October 30, 2026

Why Emails Go to Spam and How to Prevent It

Smartphone displaying an event marketing text message with graphics representing ticket sales and attendance.

October 28, 2026

10 Event Text Message Campaigns that Increase Attendance

Diagram comparing email delivery, email deliverability, and inbox placement for event marketing messages.

Email Marketing

October 26, 2026

Email Delivery vs. Deliverability vs. Inbox Placement: What’s the Difference?

How to Create a High-Converting Event Ticket Sales Funnel featured image

Event Marketing

October 23, 2026

How to Create a High-Converting Event Ticket Sales Funnel